Basic Information

Personal Introduction

Ph.D. in Management from Xi'an Jiaotong University; Associate Professor and Master's Supervisor at the International Business School of Shaanxi Normal University; Visiting Scholar at the Carlson School of Management, University of Minnesota, USA; Formerly served as Director of the Department of Economics and Deputy Director of the China Economic Development Research Center at the International Business School of Shaanxi Normal University; Published over 20 papers in journals such as Management World and China Industrial Economics; Presided over or participated in multiple research projects funded by the Ministry of Education, the National Social Science Fund, and the National Natural Science Foundation.

Work Experience

2006.10-present: International Business School, Shaanxi Normal University.
1990.07-2001.03: AVIC The First Aircraft Institute.

Education Background

2001.03-2006.06: Xi'an Jiaotong University School of Management Ph.D.
1997.09-2000.06: Xi'an Jiaotong University School of Management Master's degree
1986.09-1990.06: Huazhong University of Science and Technology Department of Naval Architecture and Ocean Engineering Bachelor's degree

Awards Received

Intellectual Contribution

Journal Articles
1.Behavior Harm and Key Countermeasures Chinese Market Players’’ Malicious Nudges of Consumers in Digital Age, Economic Forum,2023-08-01,(8):96-107
2.Carrying Out Ideological and Political Construction of Emerging Interdisciplinary Courses by Means of the Selective Storytelling Method, Teaching Innovation Studies on Economics and Management,2022-12-17
3.Stay in the City or Return to Hometown?: A Literature Review on Migrant Workers' Return Migration, Literature Research on Economic and Management,2022-09-01,2:124-131
4.Malicious Nudging in the Market: A Review of Research on "Phishing for Phools",Journal of Translation from Foreign Literature of Economics,2022-06-15,(2):60-79
5.A Literature Review on the Dual Discrimination of Female Migrant Workers Based on Gender and Identity, Literature Research on Economics and Management  and Management, 2021-05-01
6.The Proximity Effect and the Difference Between Large and Small Classes in Chinese Universities: A Behavioural Economics Explanation and Natural Experimental Evidence, Journal of Soochow University(Educational Science Edition),2020-12-20,8(4):92-103
7. The Impact of Behavioral Factors on the Selection of Online Teaching Platforms by Teachers and Students in Universities, Teaching Innovation Studies on Economics and Management,2020-10-01,2020(1):175-184
8.Research on the Imbalance of Emotional Education in Chinese Universities Under the Background of "Double Innovation", Higher Education of Sciences,2020-08-01,(4):61-71
9.Why Nudge Intervention is Used Rare in China?—An Analysis of Behavioral Economics, Public Administration and Policy Review,2020-03-01,9(2):55-68

Conference Paper
1.Regression  Analysis of  Education and Social  Conflict  Willingness  of  Migrant Workers, 2020 2nd International Conference on Economic Management and Model Engineering (ICEMME),2021-02-01

Conference Presentation
1.The Impact of the Labor Contract Law on Labor Income Share: A Perspective of Institutional Game Capacity, The 24th China Economic Annual Conference,2024-11-29
2.Capital Source Regions of Foreign-Invested Enterprises and Labor Income Share in the Chinese Market, The 23th China Economic Annual Conference,2023-12-01
3.Why Are Female Migrant Workers’ Social Attitudes More Positive than Male Migrant Workers’? An Explanation from the Perspective of Relative Social Discrimination, The 22nd China Economic Annual Conference,2023-05-12
4.Research Progress on Dark Nudges, The 20th China Economics Annual Conference, 2020-12-04
5.Reference Group Choice Preference, Expectation Frustration, and Migrant Workers’ Attitudes toward Social Conflict, The 19th China Economics Annual Conference,2019-12-01

Research Reports
1.Post-Poverty Alleviation Evaluation Report of Yulin City, 2021,The provincial level,2022-02-01

Courses Taught

Managerial Economics--MBA Teaching
Managerial Economics--MBA Teaching
Corporate Governance--MPAcc Teaching
Macroeconomics--Undergraduate Teaching
Managerial Economics--Master Teaching
Theory of the Firm--Master Teaching